Interview with JotSpot founder Joe Kraus
JotSpot was a software company that is now part of Google after an acquisition by the legendary firm. Formerly the president of the large search company Excite, he later started the enterprise Wiki maker JotSpot.
Here’s an interview that I found from 2006:
http://susanitsa.wordpress.com/2006/11/08/the-joe-kraus-qa-better-late/
Interesting points:
* Large technology revolutions start as do-it-yourself movements.
* Potentially huge markets exist that involve taking something technical and making it accessible to nontechnical individuals.
* Your company has won when its products are an invisible and seamless part of customers’ everyday experience.
* Your business model should be under development, like a software beta.
* Instead of building a company with the intention of selling it, focus on building a company that can survive as a sustainable enterprise. Be open to an acquisition. Just don’t make it your primary focus.